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4 Truths About Reforestation and Sustainability

Nursery at Gavilana


When humans remove or harvest a resource, it often does not naturally return. We must restore and sustain the resource, or lose it. While sustainability seems like common sense, many companies don’t replace resources they’ve taken to build their products; particularly when cost and profit are driving their motivations.  

At Masaya & Co, we re-establish resources taken by others and are committed to sustaining the resources we use to make our products. In addition to design and artisanal craft, we are dedicated to the forest and principles of sustainability. Let’s talk about reforestation and why it is vital to our business, our planet, and future generations.

1. What is a renewable resource and does wood qualify?

Renewable resources are natural resources that can be harvested, used, and naturally replenished and sustained. Wood is a renewable resource that can be cultivated and sustained without harming the forest. Most wood can be cultivated and harvested several times in a human lifespan.

A common misconception is that other materials, such as metal and plastic, are more environmentally responsible for making furniture. However, that’s simply not true. Plastic and metal are finite resources. Not only are they not renewable, but they also consume extensive amounts of energy to produce from other sources. Plastic and metal products ultimately present numerous long-term environmental issues. Wood, on the other hand, is a renewable raw material.  It is usable in its natural form, presents no long-term disposable problems, and positively contributes to the planet’s ecology by sequestering carbon, cooling the earth, and providing natural habitats for wildlife.

2. Does wood furniture production contribute to deforestation and clear cutting practices?

Clear cutting is an abusive and controversial tactic associated with deforestation, often practiced by irresponsible lumber companies, big agriculture, or the livestock industry. All land has a natural use. Some land is naturally forest and other land may be naturally savannah or prairie.

Abuse happens when the natural use is artificially altered to force an unnatural use. This often happens in the livestock industry when massive boundaries of forest are clear-cut to provide pastures for cattle. Usually, because the land is not suitable for pasture, the pasture use fails in the short-term and more forest is clear-cut, creating a domino effect.

3.  How important is the forest?

Environmental impact, like climate change & global warming, is the obvious effect of deforestation and a vital reason to practice reforestation. Trees naturally sequester carbon from the atmosphere and in doing so, cool the planet.  As we cut down more trees and burn more carbon producing fossil fuels, more carbon exists in our atmosphere and our plant heats up. By now, this should be obvious.

Yet, one often-overlooked aspect is the positive economic impact a sustainably-managed forest can have on local communities. In many poorer regions of the world, like Nicaragua, it is important for locals to gather some economic benefit from the land, as opposed to letting it just sit.  For this reason, people will often accept a payout to allow their land to be clear-cut for use like cattle farming.

We are committed to the reforestation of deforested land with tropical hardwood species. Every time we convert a cow pasture to a plantation or forest, we sequester carbon, improve water quality, restore the soil, reduce erosion, restore the habitat for native species, and create new jobs.  Reforesting these damaged lands not only restores the land to its natural use, it also provides economic opportunities for the surrounding communities. Sustainably managed forests and tree farms create jobs in forestry as planting and maintaining the forest is a year-round activity.




4. How can I help reforestation efforts?

Your wallet is a megaphone that corporations and politicians will hear. Be conscious about where you spend your money and support companies that produce products in an environmentally-friendly and sustainable manner. Support responsible government policies that require reforestation, selective harvesting, and corporate accountability for carbon emissions.  And, you can do what we do…. plant trees!






Top Nashville Real Estate Professional Recommends Masaya & Co.

Here is a great new writeup on Masaya & Co. by Nashville area real estate professional, TJ Anderson.

modern wood furniture



Four Seasons Hawaii Chooses Masaya & Co.’s Handmade Wood Dining Chairs

We are proud to announce that the new Four Seasons Resort O’ahu Ko Olina will feature dining chairs made by Masaya & Co.  These Somoto Dining Chairs, like all of our modern wood furniture, will be carefully made by hand, exclusively from sustainably harvested tropical hardwood. 

The Four Seasons joins a growing list of high end resorts that have chosen Masaya & Co. to provide their quests with the style, comfort and rich experience of solid hardwood furniture. These include:

How Can Wood Furniture Be Sustainable?

teak seedlings

The word sustainability gets thrown around a lot these days and is often applied to a wide range of different subjects that may or may not apply. So what makes our handmade wood furniture sustainable?

Wood is one of the only natural renewable resources for furniture making. Materials like metal and plastic are unsustainable because they are derived from finite resources, unlike wood which can be farmed. In addition, finite resources like metal and plastic are sourced via methods that have negative environmental impacts,

The Vancouver Sun Highlights Masaya & Co.'s Sustainable Model

A good deck can transform your life. Encouraging us to spend time outside, but comfortably so, decks provide us with a whole other entertaining space for family and friends, or in the case of Faaborg, Denmark, the entire town. “The project was to design a sea bath facility accompanied by a series of functions such as changing rooms, facilities for rowers, a sauna, a diving platform and a water activity playground,” says Julien De Smedt, of Julien De Smedt Architects (JDS), who have offices in Copenhagen, Brussels and Shanghai and have taken the concept of a public deck to a whole new

WILDER to host three day MASAYA & CO. Outdoor Sale

May 15, 2015 – Wilder, a design shop for home and life, will host a weekend-­‐long sale featuring the outdoor furniture of Masaya & Company. Dedicated to design and sustainability, Masaya & Co. uses traditional artisanal techniques and sustainably sourced tropical hardwoods to make
contemporary modern designs.

The event will kick off on Friday, June 5th and run through the weekend, ending on Sunday, June 7th at 5pm.  Hours are as follows: Friday 11am – 7pm, Saturday 12pm – 7pm, Sunday 12pm – 5pm.